7 Most Common Mistakes New Entrepreneurs Make. (3 Minute Read)
The
following are the 7 most common mistakes I see new entrepreneurs make.
Mistakes that limit their business' potential and make their lives
harder.
Don't Value Your Time High Enough:
The number one mistake I see new business owners make is they don’t
value the most finite resource, time. Yes you want to go above and
beyond for your clients, especially when you don’t have many clients -
but charge for it! Don’t drive an hour and a half out of your way to a
job and charge the same as that job next door. When you're starting out
you need to maximize the number of paid hours in a day, the number of
hours that are actually making you money while minimizing the time spent
on everything else.
Feel Like You Need to Win Every Job:
New entrepreneurs tend to have a scarcity mindset where they feel like
they need to land every client otherwise that's a sure sign they're
failing. This is simply not true. It's actually more beneficial to land
fewer jobs but at a higher price. Fewer jobs means less man power, less
assets needed, less travel time. Think about doing as few jobs as
possible for the most money
Don't Charge Enough Money:
Charging enough money ties directly in with valuing your time properly.
Your goal should be in the top 3 most expensive companies in your area
and industry. Think about the brands who are able to do the most
impressive things.. The cheapest brand or most expensive? A lot of times
an increase in price by 10% can double a small business’ profit margin.
A caveat here is in order to charge the most you have to be the best -
you have to always answer the phone, follow up quickly, perform services
quickly and efficiently, do unexpected things to make the client smile,
and be prepared.
Insist You Need a Revolutionary Idea:
Most of the time the best opportunities are in improving existing
industries. The problem is we only hear about the revolutionary ideas
that worked, not the hundreds or thousands that didn’t. In the beginning
when we don’t have a ton of money or resources our goal needs to be to
increase the odds of success above all else. If you still want to work
on changing the world it is best to do this after you have income and
assets in place.
Delegate Too Soon or Not Soon Enough: This is an interesting one because it can actually go on either end of the spectrum.
Delegate Everything Too Soon:
This is an issue I’ve seen recently with people asking themselves “how
can I do the bare minimum and make money?”. Unfortunately making money
isn’t easy and these people are simply looking at the problem the wrong
way. Money comes when you provide value and it is hard to provide value
without putting in the work. We see this a lot in people who come up
with the revolutionary idea “Why can’t I just start a business, contract
out all the work, and collect checks?” where in theory this could work
but in reality there is a lot more to it.
Not Delegating Soon Enough: You see this issue a lot more in currently successful business people who used
to have this issue. I suspect you see this trait in successful business
people because those are the people who are willing to do absolutely
any work in their business in order to make it succeed, they don’t mind
if they have to sweep the floors. I think it's the “I’ll do anything”
mindset that gets someone on a successful path but later you must make
the transition to being able to delegate effectively in order to truly
grow.
Worry About Perfection:
Far too many people want everything to be perfect before their
business’ launch. This is simply a form of procrastination to avoid the
uncertainty of what might happen when we actually do launch. Fear of the
unknown and failure is daunting for everyone. Let’s break it down.
Would you rather launch in 3 months, make sure the product works in the
market worrying about perfection later or spend 6 months launching the
“perfect” product and finding out half of what you built needs to be
changed anyways. I know which option I’d choose.
If you like these ideas feel free to subscribe and check out this video for a deeper explanation and examples of each: https://www.youtube.com/watch?v=ZA9k4M4xZRs
If
you like this you'll enjoy the new sub started for those who are
already running business to discuss the next steps in things like how to
hire effectively and how to delegate. r/HowToEntrepreneur
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